Bank BTN, one of the most established state banks in Indonesia since 1897, announced its decision to partner with Redspace, a brand and digital consultancy firm, to develop the branding platform for its new program. Bank BTN has long been grabbing the market share for home mortgage loans. Now, it is ready to introduce a new program for long-term savings deposit.

Following a competitive pitch among agencies in Indonesia, the agency has been appointed as the digital consultant for Tini Wini Biti by Konimex Indonesia. This marks the first ever digital campaign for the children’s snack brand popular in the 90s.

Established in 2010, Bamed Skin Care has set its aim to provide reliable health services to its surrounding communities. It also shares its commitment to provide customized health services, personally catered to each patient’s needs. This customer-driven positioning is what needs to be communicated to the market and help expand the brand’s presence in the industry.

PT. Jakarta Aquarium Indonesia (JAI), member of Taman Safari Indonesia Group, has appointed Redspace to deliver branding initiative for its new boutique aquarium. Highlighting the diversity of Indonesia’s marine life, the aquarium will house many interesting animals from otter, jellyfish to penguins.

Trakindo is Indonesia’s authorized dealer for Caterpillar, a global manufacturer for construction and mining equipment. Keeping up with the digital era, Trakindo-CAT aims to educate the Indonesian market on how to order its parts online on parts.cat.com through a user-friendly microsite.

In coherence with the modern market, the agency helped Mustika Ratu to rejuvenate its corporate and product brand from strategy, design to employee engagement in order to stay relevant with the young generation.

Going digital allows CIMB Niaga to deliver its financial services into a larger network without having the need to add physical branches. Hence, CIMB Niaga seeks to promote an extensive branchless banking program.

With more than 10,000 stores across the nation, Alfamart reigns to become one of Indonesia’s most established retail brands. Amidst the tight competition in the retail landscape, it strives to bring better brand experience across its chains.